5 Essential Ecommerce Google Analytics Reports (For Great Performance)

Most digital marketing managers realize the importance of the ecommerce analysis report from analytics, but few know how to draw the most value from ecommerce Google Analytics reports. Let’s fix that. Would a list of the five most critical Google Analytics ecommerce reporting functions help you wade through the analytics quagmire and get solidly on… Continue reading 5 Essential Ecommerce Google Analytics Reports (For Great Performance)

Don’t guess : How to run a data driven e-commerce business

The beauty and power of digital marketing and ecommerce is that you can see data in real time. You know right away which marketing campaigns, site strategies, or product launches are working and which are not. This presents a huge opportunity for the business owner, but many companies don’t use data to systematically create a… Continue reading Don’t guess : How to run a data driven e-commerce business